Loading Events

« All Events

  • This event has passed.

Silicon Halton Meetup #104 – GDPR | General Data Protection Regulation

June 12, 2018 @ 7:00 pm - 9:30 pm

$10

Personal data and privacy discussions are a trending topic this year. From the Cambridge Analytica and Facebook data scandal to growing concerns over ad tech fraud, definite solutions and regulations are needed more than ever, today. 

The stated purpose of theEuropean Union’s General Data Protection Regulation (in effect as of May 25, 2018) is to strengthen the protection of personal data, and create a set of ‘data rights’ for European Union residents. As a result, it will regulate the flow of data across borders. This will have an immediate impact on companies that rely on cloud services to do business with EU residents, as well as any companies that have European clients or customers, or process EU resident data on behalf of clients. 

This has a signifcant impact for Canadian tech companies. Join us on Tuesday, June 12, 2018 as we explore GDPR, including:

GDPR Implications for Digital Marketing in 2018

Digital marketing as a function is at center stage of all online and campaign related data collection and communication. We’ll be exploring:

  • Consent and its importance
  • Need for data privacy notices & double optins
  • Landing page essentials
  • Email follow ups and marketing automation
  • Cookie and IP opt-in
  • Need for a Compliance Office

GDPR Enterprise Client Use Case

A practical walkthrough to address GDPR with a recently completed enterprise client use case. We’ll be learning about:

  • What was done
  • The effort involved
  • Lessons learned.

 

 

Presenters

 

Christopher Venantius
Director of Software Services at Indellient
Indellient is an Oakville based software development and IT professional services firm.  Over the last 11 years with the Indellient, Christopher Venantius has led the design, implementation, and support of worldwide enterprise applications that are workflow and data focused. Long-standing clients include IBM, Broadridge, Inlet, Express Scripts and Pitney Bowes.

  

Neeraj Upadhyay
Digital Marketer
Neeraj is a Digital marketing professional with 8 years experience in IT sales, Product & Digital marketing. He has worked with leading technology companies such as Infosys, Wipro and Subex. He also writes about Website, Search and Social media tips on his personal blog and website Step To Inbound.

  

 

Details

Date:
June 12, 2018
Time:
7:00 pm - 9:30 pm
Cost:
$10
Event Category:

Venue

TechPlace
5500 North Service Road, Suite 801
Burlington, ON ON L7L 6W6 Canada
+ Google Map
Phone
289-337-5505
View Venue Website

Pin It on Pinterest