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Meetup #34 – Rev Up Your Business With CRM and Marketing Automation Solutions
October 9, 2012 @ 12:00 am
Customer Relationship Management (CRM) and Marketing Automation Solutions can be like a Swiss Army knife for your business – filled with tools to help you Rev Up Your Business!
They don’t have to have a huge price tag attached and can have lots of B2B marketing add-on tools like email automation that help track key interactions with your customers.
Great turnout on a hot August night as we learned about CRM and Marketing Automation tools that help businesses grow, including:
- Choosing the right CRM for a growing company.
- Why invest is CRM?
- How to choose the right CRM?
- Choosing the right platform: Online, Hosted or OnPremise
- Beyond the Rolodex – CRM can be the tool you use to set and measure sales goals, devise, deliver and track e-mail marketing campaigns up through and including interfacing with your social media accounts.
- Putting all the pieces together – Marketing Add-on tools. PowerMailChimp and Hubspot
Richard Bolton – Centricity360 Consulting – As President of Centricity360 Consulting, Richard Bolton is a strategic sales, marketing and technology consultant. He works with Business Owners, Professionals, Organizations and Non-Profits as a trusted advisor toward dynamic business growth. He assists his clients in one or all of four areas: Marketing Strategies, Sales Strategies, Customer Service Strategies and the Technology that automates and tracks these strategies.
Chris Hokansson – One Red Bird. Chris is the founder of One Red Bird, a marketing services firm that transforms how B2B marketing can be used to drive revenue performance and fuel business growth using marketing automation, sales enablement and strategy.
Presentation / Slide Decks
G2KYM Videos (coming soon)
Event Snapshot for Your Calendar
Topic: Rev Up Your Business With CRM and Marketing Automation Solutions
Target Audience: Technology entrepreneurs, business owners, professionals, educators and students
Meetup Track: Business Growth – Marketing, Sales, Business Development, and Venture Capital
Date & Time: Tuesday, August 14, 2012 @ 7pm
Location: Ned Devine’s – 575 Ontario Street South Milton, Ontario. Map: http://www.neddevines.ca/content/map
How much it costs: Nothing but your time.
Pre-Event Q&A Silicon Halton members can participate in a pre-event conversation with the organizers and facilitator in our private Linkedin group. Help them make this meetup relevant to you.
Silicon Halton members can participate in a pre-event conversation with the presenters in our private Linkedin group. Help them make this meetup relevant to you.